How Four Winds Interactive Uses SlideShare to Connect With Customers

Everyone loves a good infographic, but Four Winds Interactive has gone beyond the traditional single-page format to using multi-page SlideShare presentations as a key element of its content marketing. The company, which specializes in digital signage software, won silver and bronze awards for Best Use of SlideShare for Content Marketing in the 2014 Content Marketing […]

How to Get the Most Out of the Content You Create for Your HR Tech Marketing

Here at Rep Cap, we specialize in creating great content and getting the most out of it. We know content marketing is a powerful tactic that gets results — when it’s done right. Creating effective content that’s high-quality takes effort and planning, and your job isn’t done once you hit “publish” or “send.” These tips […]

Association Marketing: How to Promote Events with Content

Conferences, meetings and other events are content gold mines and content marketing is a great way to promote events of all sorts. Since trade associations and similar organizations tend to sponsor a variety of events throughout the year, their marketing teams are in a unique position to take advantage of content marketing to connect with […]

5 Content Marketing Tips from Dave Delaney

Earlier this year, Social Geek Radio‘s AK Stout and Deb Evans invited Dave Delaney to share his best content marketing tips with their weekly podcast’s audience. A content marketing and SEO trainer, Dave is the owner of Delaney Digital Marketing, founder of Nashville’s Geek Breakfast and Nash Cocktail, and previously worked on content marketing for […]