Adding Marketing Automation: What You Need to Know

Today’s guest post comes from Maria Carter, a freelance journalist and copywriter based in New York City. Marketing automation can save your marketing team time and provide you with valuable insights about your prospects, leads and customers. Those insights then help you deliver the right content to the right people at the right time. Marketing […]

Even for people with the word “strategy” in their titles (hey, y’all!), marketing reporting can be a little boring. If “reporting” makes you think “headache,” there’s a light at the end of the tunnel. New tools and helper applications keep popping up that make reporting easier and more pleasant. Here are three tools that are […]

12 Best Tools for Managing Leads and Contacts

Today’s guest post comes from the Young Entrepreneur Council (YEC), an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, the YEC recently launched #StartupLab, a free virtual mentorship program that helps millions of entrepreneurs start and grow businesses via live video chats, an expert content library and email lessons. Question: What do […]