How Four Winds Interactive Uses SlideShare to Connect With Customers

Everyone loves a good infographic, but Four Winds Interactive has gone beyond the traditional single-page format to using multi-page SlideShare presentations as a key element of its content marketing. The company, which specializes in digital signage software, won silver and bronze awards for Best Use of SlideShare for Content Marketing in the 2014 Content Marketing […]

Create Visual Content to Improve Your B2B Marketing ROI

High-quality, engaging written content is essential to every brand’s marketing strategy these days, but customers are also drawn to great visual content. When considering your marketing strategy, remember that images change people’s perception of your written content and your brand. Try using visual content to your advantage to attract a larger audience and boost your B2B […]