How to Ask the Right Questions in a Content Marketing Interview

Whether you’re working on a white paper, blog post or other form of content marketing, getting great expert quotes will help elevate your final product and make it more useful to your audience. A content marketing interview is a great way to get new perspectives on your business and your industry. Talking to industry analysts, […]

How to Hire a Content Marketing Writer: 8 Interview Questions

Looking for tips on hiring content writers? Read our posts on managing content writers, why every content team needs a managing editor and why blogging matters for B2B. Even the best content marketing strategy won’t bring your business sales success if you don’t hire the right content marketing writer to help your team implement it. […]