Baton Rouge Area Chamber Discusses The Importance of Social Media Marketing

Social media has become a well-established marketing tool for brands big and small, but many business leaders still struggle to understand how to use it and how it fits into their companies’ overall marketing strategies. That was the topic addressed by a panel of Baton Rouge, Louisiana-area marketing professionals yesterday at the Baton Rouge Area […]

How to Use Content Marketing to Increase Event Registration

Hosting an in-person event — for your members, customers, or prospects — inevitably requires a lot of work, man hours, and planning. Events and content marketing are a natural pair, since content creation and promotion can help you make the most of the time and effort that goes into producing an event. Event content (we’re […]