How to Make a Google+ Account That You’ll Actually Use

By on January 14, 2013 / Social Media, Strategy and Planning / Leave a comment

How to Make a Google+ AccountIf you’ve been following my previous posts on Google+, you’ll know why content creators should be on Google+:

  • SEO. Google +1’s and shares are weighted heavily for page rank. Funny story: Cyrus Shephard, in a blog post to SEOmoz, said that he was surprised to learn that his G+ content outranked both his SEOMoz articles and his own blog.
  • Author-rank building. G+ is the main influencing factor on Author Rank, which is expected to affect page rank in the near future.
  • Fast content indexing. Content posted to G+ is indexed faster than if it were published to a site and left alone.

If  you’re already on G+, there’s a good chance that you might be a little bored. Google+ can be a pretty sleepy place.

But not if you know where to look. Here are a few tips to show you how to build a Google+ account that’s as addictive as your Facebook feed:

  • Build your followers. Use FindPeopleOnPlus to find which of your LinkedIn Connections or Twitter contacts are active on G+, so that you can follow and get followed by them. You can also search for people to add by criteria such as geography, age, and industry.
  • Increase convenience and build functionality by using tools.
  • Disable “recommended posts” from your homescreen. Google displays posts on your feed that it thinks you may like just because they are popular. “Be who you are and say what you feel,” was an inspirational post I got from none other than Paris Hilton. If you don’t want Paris to inspire you, go here quickly and move the slider at the top right all the way to the left.

Reputation Capital Media Services is a Baton Rouge marketing agency that helps B2B companies and their marketing agencies produce high-quality digital content, including blog posts, e-mail newsletters, white papers and multimedia. Our editors and writers are experts in their fields, which include HR technology, employee benefits, and financial services and accounting. Contact us for a free 30-minute consultation to find out how great content can help you attract and retain your customers.

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  1. The Groupon Local Merchant Blog
    5:05 pm on January 15, 2013

    [...] our short-list of must read small business & technology articles for the week: 1. How to Make a Google+ Account That You’ll Actually Lose 2. Mobile Apps Drive Rapid Changes in Searches 3. Spencer Rubin of Melt Shop: Grilled Cheese [...]


  2. Jamie
    6:49 pm on January 15, 2013

    A definite share, thanks for all the great tips!


  3. Natascha Thomson
    10:18 pm on January 15, 2013


    best blog I have read this year, probably.

    Any chance you’d let me syndicate it to
    Of course, with proper attribution?

    LOVE IT,



  4. Mikkel Pitzner
    6:58 pm on January 20, 2013

    Thanks for a number of great suggestions. Personally, I have been slow in getting to use my Google+ account although I have been signed up quite a while.

    Perhaps your suggestions will help me embrace it further.


  5. Reputation Capital's Brooke Howell Talks Content Marketing
    10:00 am on January 31, 2013

    [...] with quality content got a boost and that boost is amplified for those who post their content to Google+. Of course that also means content marketers will be getting more active on Google+ whether their [...]


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